Thursday, 12 November 2015

Pharrel Williams "It Girl" - Attack on anime industry


Mostly animated , Pharrell Wiliams' music video to 'it girl' indirectly seems to attack the Japanese anime culture. The video presents young anime girls in a sexualised manner , in bikinis and swim suits. Reflective of "lolita' a Japanese porn genre revolving around young girls involving in sexual acts. Pharrell Williams observes the girls with binoculars, unearthing a really creepy sense to the music video, he later then begins texting the girl saying 'she looks sweet' choosing clothes for her , controlling her in essence. Here pharrell could be depicting himself to be the males who ship and read the illustrated peadophillic porn comics and how they control the industry. 

 In the video the girls are buried in sand whilst their fellow girlfriends sculpt bodies for them out of the sand. One girl sculpts a pregnant belly on the girl, this is ironic given their obvious infertility at their young age. Thus therefore could be symbolic young girls (animated or not) should never be thought of as sexual or treated in a sexual way. 

Whether Pharrell intends this message remains unclear, but when looking back at his music history we see the controversial video 'blurred lines' which received countless attacks from feminists as the video basically condones beating and controlling women for sexual pleasure, almost objectifying them as something to be used for pleasure of men, as they stroll around naked on the music video, remaining vulnerable to the fully clothed men.

If he does intend this message then I fully agree with it and respect his efforts, as even though in comic format it remains relatively harmless, it's what it does to your mental state. If you are sexually attracted to young girl illustrations then this is going to effect you in real life and could encourage peadophillia. 

Doing more research into this dark industry I found this BBC news post highlighting the issue and its consequences, which enlightened me a lot on the subject and was most disgusted to indulge in. 

http://www.bbc.co.uk/news/magazine-30698640

The article highlights a sinister fact;

"In June 2014, Japan's parliament voted to ban the possession of real images of child sexual abuse. Production and distribution of these images had been illegal since 1999, but Japan was the last country in the OECD to outlaw possession."

Only last year was the distribution of real child sexual abuse images banned. This really highlights this obsession that is rife, and possibly intensified with these comics.

The attack aside, the music video includes some impressive rotoscoping of Pharrell, the frames have been individually painted over with watercolours. Though I am not sure this aesthetic fits with the computerised anime in the background.




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