Friday, 30 September 2016

Summer Blogs - Motion Graphic Test

Motion Graphics are a brilliant way to create effective and professional looking animations efficiently, because of their simplistic nature making them non-time consuming to produce. This is why they are a favoured animation medium of our century, a busy century where time efficiency is of the upmost importance. Slowly this medium has branched from being used mainly on short graphic commercials, to the industry itself and is becoming a mainstream trend of the animation industry. Obviously a direct correlation with the modern graphic illustration style trend...


The style where geometric shapes with bold almost contrasting colours (which often clash and aren't really complementary) still weirdly sing in harmony together..

Because of it being such an efficient medium I wanted to try my hand at it because of the chance to enter my work into more competitions in the responsive brief, and I also really like the simple aesthetic. 

Its a growing industry, why ignore it as a medium of animation??


So I followed a tutorial on After Effects and created this short Mograph;




I was extremly happy with how it looks! Especially the firework style explosions which looked really hard to create, were surprisingly very easy. I love the whole aesthetic of motion graphics and appreciate it as a medium of animation. Evereything looks so bouncy, clean, plastic, fluid and minimalist.




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